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Cat K-Series Small Wheel Loader Dealer Training DVD

We were commissioned by Michael Tristram Design to produce a multi-language cross platform dealer training application for Cat to support the launch of their new range of K-Series Small Wheel Loaders.

Created specifically for Cat dealerships in European markets, the application formed part of a tool kit of sales and promotional information and materials for Products Managers, Marketing Managers and Sales Managers, providing them with product information to increase their knowledge of the unique features and benefits of the product that would provide efficiencies and value to their customer base.

The application contained product demonstrations and videos, side-by-side video comparisons with competitor products, and digital copies of all of the printed materials within the dealer tool kit.